Sneak Peek: Country Winery Styled Shoot

Happy Wednesday! Just popping in to break up the mid-week monotony with a teaser image from a gorgeous styled wedding shoot I participated in last Saturday.

There will be plenty more to come, but for now here is a sneak peek at our invitation suite, plus the lovebirds smooching on the lake at sunset. Love!


Photo by Veronica Young Photography

Michelle + Tyler’s Wedding Invitations: Our Signature Collection Invitation with Holiday Charm

Many couples would like a custom designed wedding invitation but might not have quite the budget for custom invitations. But sometimes it’s hard to find ready-to-order invitations that are just right for your wedding. That was the case with Michelle and Tyler. Michelle loved our Square Medallion Wedding Invitation but it was missing that something special she wanted for their Christmas-themed celebration. So we ended up creating a semi-custom design for them: we took our existing Square Medallion invitation design but incorporated wintry graphics like evergreen branches and pine cones. The result? Michelle and Tyler paid much less than they would have for a completely custom design, but it was still unique to them and their wedding!


Evergreen boughs and pine cones were added to the return address and guest addresses printed on the shimmery gold outer envelopes. Pine branches and pine cones were repeated on the reception card and the couple’s monogram. The entire invitation suite was held together by a hunter green belly band.


The wedding invitation details were carried through onto the reception items: tented menu cards, a cards and gifts sign, guestbook sign, Instagram hashtag sign, signature drink signs, and favor stickers (on cones of hot cocoa mix!).


Michelle and Tyler- thank you so much for letting us be a small part of this very special day. Not only was your wedding day beautiful and elegant, but you were one of the sweetest couples we’ve ever worked with! We hope we get to design invitations for you in the future! Congratulations!!

Ceremony location: Corpus Christi Church, Baltimore, Maryland

Reception location: Belvedere Hotel, Baltimore, Maryland

All photos above © Brittany DeFrehn Photography and used with her permission


How Much Do Wedding Invitations Cost?

You just got engaged and you’re struggling to put together your wedding budget, one of the most stressful tasks of wedding planning. When it comes to the invitations and other stationery, how much do you budget?

Most of our clients don’t have any idea what an appropriate amount is to budget for their wedding invitations and day-of stationery. Don’t worry, it’s not your fault! You’ve likely never planned a wedding before and those budget articles that break everything down into “X% of your budget” don’t really help much either. When you buy a greeting card it costs about $3 to $5 for a name brand card, but it isn’t personalized. How much does a personalized invitation cost?

Alright, so what is the average cost of wedding invitations these days? Here’s the short answer (for Americans anyway):

According to The Knot, couples across the United States spent an average of $439 on wedding invitations in 2014. That means if the average couple bought 75 invitations (sent out to roughly 150 guests), then they spent $5.85 per invitation.

Note that figure does not include postage (response card and invitation!), day-of stationery, or other paper accessories (save the date cards, ceremony programs, menus, thank you notes, etc.). It is ONLY invitations. So now you know the “average”… but is your wedding average? What should YOU budget?

Below is a quick reference of price ranges for common invitation styles, from low to high:

Important note: Invitation pricing will vary based on where you are located (i.e. prices will be higher in large metro areas and on the coasts) and who you are ordering from (a pocketfold from an Etsy seller will likely cost less than one from a high-end invitation designer). Also, a number of factors affect invitation pricing (paper choices, printing method, embellishments etc.). The pricing below reflects a standard invitation of the type listed. This is by no means a comprehensive list, just something to get you started!

Online/E-mail Invitations = < $1+ 

Yes, they exist and personally, I do not think an email invitation is appropriate for an event as important and special as your wedding. Birthday party, yes. Wedding, no, no, no. Nonetheless, it is an option that some couples with very limited budgets or super informal events may want to consider. Online options are usually priced as a flat rate (i.e. $79, $99 etc.), so the price per invite will depend on the number of invites you are sending out.

invitation from

Print Your Own Invitations = <$1+

“Print your own” would refer to the boxed invitations you can find at your local big box craft store – the kind that come with all of the pieces and you are responsible for printing the invite yourself. These invites range in price, but can often be purchased for less than $1 each (sometimes much less if you have a good coupon). Don’t forget to add in the cost of the ink cartridges you’ll use from running these through your home printer, as well as any extras you might need to purchase to account for printing issues (smeared ink, etc.).

invitation from

DIY Invitations = $2+

Do-It-Yourself is tough to provide an average for, as there are so many options that fall under the DIY category (online printables, DIY kits, designing your invite completely from scratch). That being said, you can bet you’ll be spending a minimum of $2 for your supplies, tools, adhesive, etc. and possibly much more, depending on the complexity of your project and how many of the tools you already own. Keep in mind that if you do purchase all the paper, materials, and tools, you may be stuck with a bunch that you may never use again after the wedding.

image found here

Standard Single-Panel Invitation = $2 – $5

This would include your standard invitation package consisting of a single panel invitation with response card and matching envelopes. This pricing would cover a range of album companies, online companies, and even some custom options. Again, the simplicity of the design and the quality of the materials is what will dictate pricing in this category. This option includes our Signature Collection invitations.

invitation from

Upgraded Panel Invitation = $4 – $8

Here you would be looking at a panel invitation (possibly with backers) made from higher quality papers such as thicker paper or cotton paper, and possibly featuring embellishments (ribbons, crystals, etc.). Again, this would include mid-range album invitations, online options, as well as custom design options. This price range includes our Signature Collection invitations with Adornments, as well as our invitations with laser cut enclosures.

invitation from La Rue Louise

Pocketfold Invitation = $5 – $9

Pricing on pocketfold-style invitations can vary greatly based on the quality of the pocketfold and the type of invitation design. More inserts and embellishments are going to equal higher prices.


invitation from Jupiter and Juno


Standard Boxed Invitation = $8 – $12

Boxed invitations can also range greatly, based on exactly what’s inside the box and what it’s made of. This price range would be for a standard type of invite in a cardstock-based box.

invitation from Hip Ink

Luxury Invitations = $15+

When it comes to luxury invitations the sky is truly the limit. But don’t expect to pay anything less than around $15 per set. This category would include things like large crystal embellishments, engraving, silk boxes or folios, and uncommon materials (acrylic, metal etc.).

invitation from Twig and Fig

The important thing to understand is that invitations work like pretty much everything else when it comes to weddings – you get what you pay for. What’s important in the above information is the minimum cost for each category. If someone is out there selling $3 pocketfolds, you can bet that you’ll probably be unhappy with the quality, design, etc. and there is a reason that they are only $3. The good news is this- there is an option out there to suit every couple, every style, and every wedding budget!

A Vintage Car/Travel Party: Carson’s First Birthday Invitations + Accessories

Last summer I had a ton of fun creating these first birthday invitations and party accessories that featured a vintage car/travel theme! At first, mom and party planner, Valerie, was thinking of incorporating either a retro Route 66 theme or retro garage theme. While browsing Pinterest, she fell in love with an invitation that looked like a license plate, although she didn’t love the bright colors and “shiny new” appearance.


I ended up creating a vintage-looking license plate invitation, complete with dirty spots and and rust splatters. Instead of using a color scheme of bright, primary colors I chose a more subdued brick red, navy blue, and mustard yellow.


I still incorporated a little Route 66 flavor by using the highway sign shape on the return address and cupcake topper. An envelope liner featuring the portion of Route 66 that makes its way through Texas was customized by making it look aged and coordinating the colors with the rest of the invitation suite.


Folded thank-you cards using the same license plate style made thanking party-goers fun and easy. Party accessories were made to match the theme: circle cupcake toppers and cupcake flags, a Route 66 map bunting (not pictured), and brick red, navy blue, and mustard yellow hanging pinwheels (not pictured).


Happy birthday, Carson! I was happy to help celebrate you, little man!

Ethereal: A Styled Shoot

“There is no remedy for love, but to love more.” – Henry David Thoreau

I had such a fun time designing the paper goods for this lovely styled wedding shoot near Collinsville, Illinois, about 20 minutes from downtown St. Louis. The shoot was designed and photographed by Brian Munoz of Studio Fiftyone Photography. Brian dubbed this styled shoot “Ethereal”: earthy, with a slight vintage feel, yet airy and light. Want to see his original inspiration? Check out Brian’s Pinterest board full of dreamy inspiration photos.

The theme of the shoot turned out to be perfect for the newlyweds, Tim and Amanda, who are obviously head over heels for each other both in person and in the images below. The color story behind the shoot was a palette of golds, blush pink, and sage green. Tim’s green trousers, vest, and bow tie complemented the vintage aspect of the shoot perfectly, while Amanda’s beaded tulle mermaid gown was entirely ethereal.

Bridget of Flowers to the People designed all of the floral pretties

I created a wedding invitation suite that featured a gold calligraphy invitation on cream paper with layers of light gold metallic linen and blush pink papers. The invitation was then wrapped in vellum and tied with a sage green burnout velvet ribbon and metallic gold leather cord. The envelopes were addressed in gold calligraphy and were lined in shimmery antique gold paper that featured a pattern of fern fronds. An insert card with a romantic quote by Henry David Thoreau reminds guests of the most important element of the day: love.

Centerpieces by Flowers to the People dripped with amaranthus, ferns, dusty miller, and lisianthus.

Guests are directed to their dinner place setting by flags made of blush pink and vellum paper, planted in mercury glass filled with pinkish green succulents and moss. The dinner menu showcases sage green calligraphy printed on vellum and tied to metallic gold linen paper with metallic gold leather cord.

Rustic Blush Pink Love Wedding Banner Cake Table

Photos by Studio Fiftyone Photography and La Rue Louise